Experience Oxfordshire Press Release
For immediate release: 30/03/2020
Experience Oxfordshire has launched ‘The Big Oxfordshire Quiz’ which aims to increase pride in place amongst Oxfordshire locals during the Covid-19 crisis and encourage online interaction.
The Big Oxfordshire Quiz (#BigOxQuiz) campaign aims to bring Oxfordshire locals together through an online quiz every Friday evening during the lockdown period. Throughout the quiz series, Experience Oxfordshire showcase the things that make Oxfordshire incredibly unique across 5 categories (1 per week); Film & TV, Literature, Food & Drink, Music and Heritage.
The quizzes are held entirely online, with a unique code to enter each quiz being shared by Experience Oxfordshire each week. The code can be shared amongst unlimited family and friends, so players can test their Oxfordshire knowledge against friends self-isolating elsewhere.
Each week, the player with the most points at the end of the quiz will win a fabulous prize. The first quiz took place on Friday of last week, with the highest scorer winning two tickets to Blenheim Palace, Park & Gardens, to be redeemed when the Palace and Gardens reopen.
Speaking about the launch of The Big Oxfordshire Quiz, Chief Executive of Experience Oxfordshire Hayley Beer-Gamage commented;
“In these uncertain times, Experience Oxfordshire remain committed to ensuring that Oxfordshire is a travel destination of choice. Whilst we can’t actively promote travel to Oxfordshire, we are working hard to bolster pride in place amongst Oxfordshire locals and bring the community together however we can. The Big Oxfordshire Quiz is an exciting campaign and a great way to lift spirits at this time – we look forward to lots of players joining us online on Friday evening.
As the Destination Management Organisation for Oxfordshire we are continuing to keep warm dialogue with national and international travel trade and media contacts as well as supporting all of our partners at this time. We have always flown the flag for the importance of Oxfordshire’s visitor economy and its value, which is worth £2.3 billion a year and supports nearly 40,000 jobs and will continue to do so to ensure that we are ready and able to welcome both locals and visitors back when destinations and travel open back up again.”
To take part, visit experienceoxfordshire.flywheelstaging.com/BigOxQuiz and follow #BigOxQuiz on social media.
Whilst targeted predominantly at locals anyone from anywhere is welcome to join us online and test your Oxfordshire knowledge!
ENDS
For more information contact:
Antonio Ferrara
Phone: 01865 686433
Email: press@experienceoxfordshire.org / antonio.ferrara@experienceoxfordshire.org
NOTES TO THE EDITOR:
Experience Oxfordshire is the official Destination Management Organisation (DMO) for Oxfordshire. We are the trading arm of the parent charity, Experience Oxfordshire Charitable Trust, and are a not-for-profit partnership organisation that is committed to the promotion, management and development of Oxfordshire as a great destination to live, work, visit and do business and improving growth and productivity across the visitor economy.
experienceoxfordshire.flywheelstaging.com/partner
Oxford Official Walking Tours are run and managed by Experience Oxfordshire. Led by experienced and friendly accredited guides, the walking tours are the perfect way to explore and learn about the history, famous residents and odd traditions of Oxford.
www.oxfordofficialwalkingtours.org/Products